With the news today of the death of the founder of Gap we chatted about how Gap has changed the face of the High Street bringing affordable Preppy style tshirts, polo shirts, jeans etc to the mass market. And how Gap used innovative ad campaigns with Madonna. The cool factor was demonstrated when Sharon Stone wore a Gap 22$ polo neck top at the Oscars on the Red Carpet. Now to bring excitement back to the brand, Gap has worked with Designers such as Roland Mouret and now Pierre Hardy for shoes with capsule collections